KNOWLEDGE COMMERCE
		The catalyst for the new economy is the fundamental effect of people and companies worldwide being electronically connected. However, most e-commerce and e-business experiences lack a human service component. DataMonitor reports that last year e-retailers lost over $6 billion of online sales that could have been recovered with human intervention. And, Forrester Research forecasts that by 2003, more than $220 billion in business services transactions will be completed online. Companies are realizing that adding human-assisted services will become a key factor of doing business successfully online and Kamoon calls this the coming era of Knowledge Commerce.
		Knowledge commerce is a means for companies to leverage their knowledge capital into an online business channel by enabling expertise-based interactions between companies, customers, employees and extended enterprise partners. Today, companies are deploying knowledge commerce channels to sell online advisory services, assist and up sell existing customers, collaborate with partners, and accelerate the pre-sale business processes through the connectivity of their personnel to gain significant competitive advantages online.
		The early adopters of knowledge commerce channels are companies in the financial services, B-to-B marketplaces, professional services, and health care industries where the customer-driven market demands are altering how, when and where companies are deploying knowledge capital. So, how will these companies address the challenges of moving their businesses online from defining business processes, developing and maintaining the required technology, ensuring quality and customer value, and preserving their brand reputation to implementing collaborative commerce initiatives with partners?
		Kamoon provides the solution.
		Kamoon offers a complete software solution that provides the infrastructure for companies to deliver and manage knowledge-based services that can only come from a human expert. Kamoon is rapidly becoming the standard as companies nationwide are leveraging Kamoon's Smart Engine technology to power their knowledge commerce channels for fast, measurable results.